by Harold Goodwin
Responsible Travel.com is supporting a campaign launched on its website by an unknown hacker. A Rebellious Touristmanifesto has been launched.
“We like it, we’ve kept it and we want to share it. It reinforces our core message – responsible travel is not only a better was to travel but a more enjoyable way – for you and your holiday destination.
We’ve decided to give the Manifesto its own page because it helps us lift the lid on responsible travel. For too long there’s been this misconception that responsible travel is somehow weighty, worthy and just no fun. We know that’s not true and being rebellious is in fact a founding principle of responsible tourism. Using your curiosity to get behind the tourism “stage” and create change for the better will ensure that the positive impacts of tourism always outweigh the negative.
From today we will be holding up the Manifesto as a mantra for today’s responsible traveller. A way to hit the reset button on the way we travel – to save us all from predictable and unimaginative holidays. If your holidaying has gone a bit Simon Cowell then the Manifesto is as refreshing as Rage Against the Machine!
The Rebellious Tourist claims to know how to reinspire us:
“You’re tired; you’re spent; you’re overworked. You need to switch off. YOU NEED A HOLIDAY. The year-on-year formula of one sun lounger, two books, three bikinis and a several cocktails has left you cold. You have just two precious weeks to refocus and recharge. You are not convinced your holiday destination should hang on the exchange rate, the weather or the cheapest flight offer. In fact you know its worth comes from the experiences you’ll get and how invigorated and human you feel when you get home. You’re not against breaking a few rules – if that’s what it takes to break away from bland holidays – you just need a nudge in the right direction.”
The straight-talking Manifesto is here to help you take charge with our Rebel urging us to:
“Throw down your sombrero; hold that order for a Pina Colada and step away from the tour bus. Down with the nanny state and prescriptive holidays, open your eyes, join the revolution and bring back your stories from the frontline of tourism!”
This campaign builds on Krippendorf’s approach when back in 1987 he called for rebellious tourists and rebellious locals – rebel.
You can debate the initiative and post examples at
http://www.artyforum.info/forum/forum_posts.asp?TID=530&PID=710#710